The free market is abundant in brands with tag lines and logos helping us recall who and what they are, making one identify certain attributes more important over others. Owning these products or services boosts an individual’s standing in the community and self-esteem, something that hit me when a professor explained the status of owning …
A moment in the past is stoned into my melon, “Students, you’re average attention span is 7 seconds” bellowed the professor of humanities in 2012. I was stunned to hear this realization. But a google search reveals it’s 8.25, just under a goldfish; classic over sell! But what does it take to be heard in …